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Existing PBS screen
This is the live screen, a solution that had been in place for three years when I started to create prototypes.
First prototype
Introduces hierarchy and new features like a local TV grid. This initial version was intentionally more of a wireframe than an elegant visual experience in order to keep the conversation away from aesthetics.
Second prototype
Reflects feedback from the first round of reviews and introduces a more elegant visual approach. I snuck one of the more contentious issues onto this screen: advertising.
Last prototype
Further revisions on content and approach based on reviews. Visual is nearly launch-ready at this stage of the project.