Going Native
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Up until the redesign, Marriott had published its mobile products on the constrained and idiosyncratic Kony platform. Marriott's future business success depended on launching truly native iOS and Android apps.
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case studies
Researching Veterans' Needs
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VA's Human Factors Office chose not to invest in primary user research to inform the redesign of a well-trafficked benefits portal, but instead had a really bad idea. I took advantage of the opportunity to talk directly with veterans.
Read MoreGetting the Little Things Right
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Marriott had a screen fetish. After several years of mobile product development, the organization had trouble thinking past each individual phone screen and conversations tended to get stuck on assets and business rules.
Read MoreImagineering Success
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Incremental improvements were not going to get the design of Marriott’s mobile apps where it needed to be. As the complexity of Marriott's problems increased, its ability to solve those problems with a mobile app diminished.
Read MoreHerding Public Media Cats
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The only thing local PBS stations could agree on was their dissatisfaction with national headquarters. I took prototypes on the road visiting small, medium and large stations to gather reactions. I opened the design process up to dozens in the PBS community.
Read MoreHelping Veterans Survive Colorectal Cancer
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More than 50,000 men and women die of colon and rectal cancer every year. Colorectal cancer can be effectively treated when detected early, but is frequently fatal if left undetected. This pilot program provided a touchscreen-based tool for veterans to assess their health risks.
Read MoreNavigating Dinosaurs at AMNH
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One of the largest and most celebrated museums in the world, the AMNH houses 45 permanent exhibition halls and averages five million visits annually. Unfortunately, it can also be a really hard place to find a bathroom.
Read MoreLeveraging Idiosyncratic Expertise
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I led the team tasked with replacing an outdated, overworked, non-enterprise application that the Department of Homeland Security uses for determining immigration status.
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